Exploring Package Design (Design Exploration Series)

Author: Groth, Chuck

Brand: Cengage Learning

Edition: 1

Features:

• Used Book in Good Condition

Number Of Pages: 256

EAN: 9781401872175

Release Date: 05-12-2005

Package Dimensions: 9.7 x 7.9 x 0.6 inches

Languages: English

Binding: paperback

Details: Exploring Package Design examines in rich detail the complete process for creating high-impact packaging-from identifying a target audience and developing package forms to creating effective mock-ups and facilitating the production process. Throughout, concepts and principles are illustrated with dynamic case studies and behind-the-scenes commentary from package design professionals.