Going Global: The Textiles And Apparel Industry

Author: Kunz, Grace I.

Brand: Fairchild Books

Edition: First Edition

Features:

• Used Book in Good Condition

Number Of Pages: 401

EAN: 9781563673689

Release Date: 14-07-2006

Package Dimensions: 9.5 x 7.5 x 1.2 inches

Languages: English

Binding: Hardcover

Details: As the merchandising, design, production, and distribution of textiles and apparel become
increasingly global, it is crucial to recognize the role of political, social, and economic
perspectives in the international marketplace. Going Global: The Textile and Apparel Industry
exposes readers to the language and basic concepts of global textile and apparel trade without
overwhelming them with data that may become readily outdated. Students are taught
to assess the marketing and sourcing of textiles and apparel in four major global trading
regions and examine the latest trends that are impacting manufacturing, retailing, and
consumption throughout the world.